Family Foods Retail Banner
The Family Foods retail banner was established for full service independent grocery store owners that are looking to capitalize on the opportunity offered by use of a consistent trade mark and retail offering while maintaining their independent entrepreneurship.
The Family Foods retail banner program brings both of these strategies together under a fresh, smaller community, appealing trademark. The Family Foods logo encompasses fresh colours in green and yellow reflecting the importance of the fresh departments in your store, a bold font speaking to professional service and quality, and a sun representing new beginnings.
All of this surrounds the focal point and centre of the logo that features a family. This family represents a strong sense of community and family values, something that Macdonalds Consolidated and it’s customers feel very strongly about.